PRESS INFORMATION
March 2017
DOTZ Tuning Wheels Partners up with Hollywood blockbuster “Fast and Furious 8”
“Fast and Furious” is considered cult among car and tuning fans all around the world. Therefore, the DOTZ tuning experts are simmering with excitement in view of April 14 when the Hollywood blockbuster “Fast and Furious 8” will race into theatres worldwide. As cooperation partner for Germany, Austria and Switzerland, the innovative rim manufacturer launches various promotions and an ad campaign for the movie release.  “Fast and Furious” kicked off with Part 1 in 2001, and ever since has had a huge fan following around the globe. In Part 8 the popular street racing franchise takes a shocking turn. Dom aka Vin Diesel opposes his “family” when he unexpectedly teams up with criminal Cipher (Charlize Theron). Has he really changed sides or is he just playing a double game? Mr. Nobody (Kurt Russell) is there to find out. He mobilizes the gang around Letty (Michelle Rodriguez), Roman (Tyrese Gibson) and Tej (Ludacris). Action is guaranteed when Dwayne “The Rock” Johnson, Jason Statham, and other superstars, race around the globe.  As “Fast and Furious 8” cooperation partner, tuning rim brand DOTZ is kicking off various promotions and offering great prizes. The current online and print ad motifs have been expanded to include the official movie theme. At the end of March, the cooperation with Universal Pictures, AVIA and DOTZ will announce a prize game at more than 900 fuel stations across Germany, Austria and Switzerland as well as on large-format posters. Worldwide movie release: 14 April, 2017 About the ALCAR Group: DOTZ is a brand within the ALCAR Group, one of the leading manufacturers of steel and light alloy rims in the European aftermarket sector. The companies of the ALCAR Group stand for customer and market orientation, innovative design, state-of-the-art production technology and service-oriented logistics. The group has 28 companies in 17 European countries. In addition to DOTZ, the ALCAR Group’s proprietary brands include AEZ, DEZENT, ENZO, DOTZ Survival as well as ALCAR Hybridrad and ALCAR Stahlrad. May be
copied free of charge * File copy requested
Contact (press only): DOTZ Leichtmetallräder, Hieronymus Tupay; Austria Leobersdorfer Str. 24; A-2552 Hirtenberg; Phone: +43/2256/801-500; e-mail: h.tupay@alcar-wheels.com MediaTel, Peter Hintze; Haldenweg 2, D-72505 Krauchenwies; Germany Phone: +49/7576/9616-12; e-mail: hintze@mediatel.biz |
 PR_Dotz_Koop_FF8_EN_01.pdf |
| PR_Dotz_Koop_FF8_EN_01.doc |
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