PRESS INFORMATION
March 2017
BBS and the people behind its success: 2017 sales brochure shipped
Premium alloy wheel manufacturer BBS is fully geared up for its 2017 business year. The important first step was distribution of the latest sales literature to the BBS dealer network and business partners in Germany and abroad, which was completed in early March. As well as showcasing the BBS “Collection 2017” that encompasses the “Forged Line”, “Performance Line” and “Design Line” alloy wheel ranges, this latest bilingual, German-English sales brochure also puts a human face on the company.  Honouring the talent and hard work of its employees, the featured interviews of men and women representing the teams who design, develop, manufacture, market and sell BBS wheels, are set against the backdrop of their actual workplaces. These personal testimonials help readers gain a clear insight into the culture behind the renowned light-alloy wheel manufacturer whose international reputation and sales success has been growing year-on-year. Meanwhile, the 2017 BBS “100%” campaign continues this consistent pattern of excellence. The latest bi-lingual flyers in retailer showroom point-of-sale material give an overview of the wheel range, while the Webshop flyers also show accessories aimed at BBS fans. A separate information sheet contains the contact details of key sales and marketing personnel. Please do not hesitate to contact us if you have any questions. The new documents are available to view and download from: http://bbs.com/en/service/faq.php. For more information on the BBS alloy wheel portfolio, please visit: www.bbs.com. About BBS: BBS is the world's most famous light alloy wheel brand and recipient of many awards from leading international automotive magazines. Meticulous control over every stage of manufacture, from forging and casting to heat treatment and surface finishing, ensures the highest quality of BBS products. Newly finished wheels are stored in a warm environment, which is important for the strength of the aluminium at this stage. BBS only uses environmentally friendly paints in a finishing process that meets the original equipment quality standards set by premium car manufacturers. Copyright
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Media Contact: MediaTel PR agency, Haldenweg 2, 72505 Krauchenwies-Ablach, Germany Tel. +49 (0) 7576-9616-12, E-mail: presse@mediatel.biz |
 PR_BBS_POS_Material_2017_EN.pdf |
| PR_BBS_POS_Material_2017_EN.doc |
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